Thursday, June 17, 2010

Digital, Youth and Politics: The Week's Hottest Moves : By Lauren DeLisa Coleman

The times, they are a changin'. Voices previously a bit off the radar are gaining more and more visibility thanks to digital platforms. If you missed the MSNBC segment on the announcement of a new series on Hip Hop and politics, definitely check it out on line. NBC's The Grio and have come together to create what seems to be one of the most extensive and cool looks at hip hop culture's influence on politics, almost since the culture's beginning. Entitled Hip Hop & Politics: From the Beat to the Ballot, the on-line series sizzles with info that any and all policy makers looking to connect better with influential constituents (who also happen to be those who out-index across digital media usage) should watch. Viewing this web series could only help politicians to become more savvy when interfacing with consultants they should be bringing on to specifically target this demo and convey messages to them across on-line and mobile phone platforms.

And in the spirit of further converging politics with digital platforms and youth culture, this writer is joining forces with political consultant Cartney McCracken to create a new Follow Friday series on Twitter. Beginning June 18, 2010 follow either @mediaempress or @CartneyWV to jump onto the #FFRed, #FFBlue, #FFWhite series. The first two will obviously offer Twitter handles of policy makers who correspond to their party color. #FFWhite will feature the Twitter handles of Independents as well those related to the political scene from consultants to journalists and more.

"I feel social media has eclipsed traditional media when it comes to connecting with our government. And connecting is the key world. We started #FFwhite, #FFblue, and #FFred to connect tweeps across the nation, and across the world, with elected officials and with those who are in the political arena. We're not just creating a list for people to follow, we're leveraging the influence of constituents on their government. We're proactively championing more collaboration between the public and it's government," explains Cartney.

Watch for an interesting mash-up of people.

There you have it, two unexpected yet welcome moves as we watch politics further converge with pop culture and digital tech.



No comments:

Post a Comment